A list of the most important digital advertising metrics and concepts you’ll need to help explain advertising to your team
A Digital Agency Blog
How to Advertise on Instagram: A Step-By-Step Digital Advertising Guide
If your brand hasn’t made an Instagram account yet, it’s time to change that. Instagram is one of the fastest-growing social media platforms (it grew from 90 million users in...
How to Advertise on Facebook: A Step-By-Step Digital Advertising Guide
Facebook is one of the world’s most-visited platforms–it sees more than 2.5 billion active users each month. Many love to use Facebook to share family photos or to keep in...
Three Facebook Advertising Mistakes Marketers Should Avoid
As more and more advertisers begin using Facebook Ads, we’re seeing the more of the same mistakes adversely affecting ad performance. Here’s how to spot these mistakes and avoid them, so you can get the best bang for your advertising buck.
What Does Facebook’s Campaign Budget Optimization Mean For Advertisers?
Facebook launched Campaign Budget Optimization in 2018. It allows advertisers to ensure that they are spending their budgets in the most efficient way possible. Essentially, this feature gives Facebook the...