The Digital Agency Blog

Forms are the best way to get a website visitor to give you valuable information, and that's why F is for Forms in Raka's inbound marketing dictionary. Read More

Search ad testing can be scary. From messaging to match type to URLs to CTAs, there are so many variables. Where to begin? Start with this guide. Read More

E is for Email Marketing, one of the most valuable tools that any marketer can use on a daily basis. Brush up on this inbound marketing definition here. Read More

If your brand is considering digital advertising, there’s no end to what you might need to consider. It’s important that you’re able to answer some questions about your brand position and commitment to digital marketing to ensure that you’ll be able to benefit from a digital ads campaign. If you can answer yes to the following eight questions, congrats—you’re ready for digital advertising! Read More

Without quantifying your efforts, what are you really doing? From building strategic campaigns to delivering actionable insights, marketing data matters. Read More

Client communication isn't easy for marketers or clients, but you can avoid the biggest pitfalls with our simple, inbound-focused guide. Read More

Raka is defining the inbound marketing dictionary, one term at a time. Today, we cover the call-to-action and the letter C, both vital for marketers. Read More

So many marketers rush to declare that the answer to the question "are blogs dead?" is a resounding yes. We argue that blogs are alive and well, and crucial for inbound marketing. Read More

Raka is defining the Inbound Marketing Dictionary, one term at a time. Today, we define a blog, and its value for marketers all over the world. Read More

Have you ever ruined a beautifully crafted video by uploading it at the wrong resolution for your hosting platform? Never again, my friend. Now you have this high quality video upload guide to ensure you get it right every time. Read More