The Ultimate Guide to GA4 Implementation
You’re a digital marketer looking for ways to better understand your website traffic. You’ve heard...
Use Forms to Capture Leads Like You Read About (By Reading About Capturing Leads Here, Ahem)
Until they give you their contact information, your average website visitor is just a faceless,...
10 Web Content Writing Tips to Boost Blog Readership: Formatting for Readability
I don’t read my friend’s blog. It’s not that he doesn’t produce interesting, useful, truly valuable...
Is a Bad Google My Business Review Derailing Your Inbound Marketing?
Your company works hard to please the customer, to accommodate clients, and train employees to be...
Five Style Guide Examples to Inspire Your Brand
Here at Raka, we recently revisited our style and copy guide, making updates and ensuring it was...
How to Work With a Digital Marketing Agency: Six Steps for Success
You’ve identified the digital marketing agency that will handle your project. The statement of work...
Raka Weekly Roundup: Global Instagram Shopping and Quora Ad Targeting
Welcome to the Raka Weekly Roundup, where we cover the week’s news and trends and tell you exactly...
GDPR and GDPR Compliance: What Your Business Needs to Know
Beginning on May 25, the European Union (EU) will begin to enforce the General Data Protection...
Mistakes to Avoid When Creating Your Company Style Guide
In a perfect world, your company style guide would be the perfect bible for your brand. It would...
